Fractional Sales & Marketing Leader
My name is TJ. I’m a digital sales & marketing expert.
I’m a sales & digital marketing consultant in Massachusetts. I think, write, speak & execute on all things sales & marketing in a digital world.
My work is data-driven and backed by business metrics and reporting tools. Below is a sample of the success my digital marketing work has earned.
Sales
My work is data-driven and backed by business metrics and reporting tools.
Closed ARR
$10MM
Deal Size
↑ 250%
Time-to-Close
↓ 15%
Pipeline Growth
↑ 35%
Marketing
A sample of the success my digital marketing work has earned.
Users
705.86%
New Users
698.87%
Sessions
721.94%
Pageviews
557.40%
Interested? Plenty more details here
I write industry-related articles & how-to posts on sales, marketing, and business in the digital age.
The Fractional Sales Playbook: Ditch Any Consultant Who Skips These Must-Haves
Why the Playbook Matters Most B2B companies struggle with sales chaos. Revenue feels unpredictable and growth feels fragile. Consultants often treat symptoms, not root causes.
How to Beat 90+% of Meta Advertisers
Why It’s Important To outperform most Meta advertisers, do these 3 things: Optimize for high-value goals like purchases. Ignore individual ad metrics. Study top-performers. Identify
Screaming Frog Exclude WordPress URLs: Huge List of 65+ URLs
If you’re running Screaming Frog Spider on a WordPress website, exclude the right URLs from your crawl with this list Screaming Frog Exclude WordPress URLs.
Using SiteKit, Optimizely & Sumo for Better SEO & Content Marketing
Once you’ve learned the basics of on-page SEO and keyword research, there are a number of other tools that will help you with your digital marketing and search engine optimization efforts.
Need some advice? Get in touch and we’ll talk.
I can be reached by email nearly all the time. Fill out this contact form. I look forward to hearing from you.